Senior strategy before you spend another euro.
We sit on your side of the table and engineer the growth plan — offer, channels, funnel, team and metrics — so every investment compounds instead of leaks.
Where we add the most value
Growth strategy
From positioning to channel mix — a board-ready plan grounded in unit economics, not buzzwords.
Offer & ICP design
Sharpen who you sell to, what you promise and how you price so the funnel does half the selling.
Funnel diagnostics
Forensic audit of every stage — ads, pages, qualification, sales — with the top 5 leverage points ranked.
Stack & process
Tooling, attribution, CRM and reporting decisions that scale with you instead of trapping you.
Team & org design
Hire/build/outsource calls for the next 6–12 months, with role specs and interview rubrics included.
Fractional CMO
On-call senior brain in your weekly leadership cadence — strategy, hiring, vendor management, board prep.
Three ways to engage
Growth Diagnostic
A 2-week deep audit of acquisition, conversion and reporting. Deliverable: prioritized roadmap with the top 5 levers, expected lift and effort.
- Stakeholder interviews
- Funnel + tracking audit
- Prioritized 90-day roadmap
Strategy Sprint
A 4-week intensive where we design the next chapter — offer, channels, team, budget — and pressure-test it with your leadership.
- Offer & pricing redesign
- Channel mix model
- Hiring & vendor plan
Fractional CMO
Ongoing senior leadership embedded in your team. Weekly cadence, board-ready reporting, vendor and hire calls — at a fraction of a full-time hire.
- Weekly leadership cadence
- Board & investor reporting
- Vendor + hire decisions
How an engagement runs
Discovery
Stakeholder interviews, data room access, KPI alignment — we learn the business in week one.
Diagnose
Forensic audit of funnel, spend, tracking, sales handoff and team. Findings ranked by revenue impact.
Design
Co-build the plan with your team — offer, channels, budget allocation, hiring, milestones.
Decide
Pressure-test the plan with leadership and board, lock the roadmap, define what success looks like in 90/180 days.
Outcomes you can expect
- A board-ready growth plan with revenue and budget assumptions
- Top 5 acquisition levers with expected lift and effort
- Channel mix and budget allocation for the next 90–180 days
- Hiring, vendor and tooling decisions made — not deferred
- A weekly cadence and dashboard you can defend to investors
What you receive
- Audit report with findings and recommendations
- 90/180-day growth roadmap with milestones
- Channel mix and budget model
- Org chart + role specs for next hires
- Reporting framework and KPI tree
Common questions
Who is this for?
Founders, CEOs and CMOs of €1M–€50M businesses where marketing has plateaued or where the next stage of growth needs a real plan, not another vendor.
Do you replace our agency?
Usually not. We sit above execution — we make the strategy and stack decisions, then either supervise your existing partners or recommend better ones.
How much does it cost?
Diagnostics start at €6K, Strategy Sprints at €15K, Fractional CMO from €4K/month. We share precise pricing on the call once scope is clear.
Can it lead to execution?
Yes. If you want us to also run the system after, we hand off cleanly into a media buying, web or AI engagement — but only if it's the right fit.
Need clarity before you scale?
Tell us where you are stuck and what you want the next 12 months to look like. We'll come back with how a consulting engagement would shape it.
